BARK Expands in Ohio to Enhance E-commerce Support

Ohio's startup ecosystem and central U.S. location were critical in BARK's decision to grow and add 500 jobs

Posted on October 4, 2021October 4, 2021

Company Name: BARK
Location: Columbus
Industry Sector: Technology
Company Profile: Founded in 2012, BARK is the world’s most dog-centric company, devoted to making dogs happy with the best products, services, and content. BARK’s dog-obsessed team applies its unique, data-driven understanding of what makes each dog special to design playstyle-specific toys, wildly satisfying treats and wellness supplements, and dog-first experiences that foster the health and happiness of dogs everywhere.
Company Website: www.barkbox.com

Project Summary:

Type of Project: Expansion
Jobs:
- Jobs committed: 500
- Jobs retained: 250
- Types of jobs: Product, operations, management, and technical and development positions, among others

Company Need:

Due to the nationwide uptick in pet adoption during COVID-19, BARK has seen unprecedented growth and is branching out to meet the increased demand for its services. BARK expanded operations by creating other verticals to serve customers, including BARK Eats and BARK Bright in 2020.

BARK sought to make a significant product and operations investment to address increasing product demand and enhance e-commerce, logistics, and help desk support functions.

Testimonial:

“The incredible company culture we established in Columbus allows us to build a strong product and operations support team to address increased product demand, enhanced e-commerce support, and help desk functions. The Columbus Region’s startup ecosystem and central U.S. location are two key factors that have continued to help us scale while serving our existing customers so well.”

– Manish Joneja, CEO, BARK

Why Ohio?

BARK strategically chose Columbus to expand over other markets, such as Austin, San Juan, and Nashville.

Within a one-day drive of more than 60% of the U.S. and Canada populations, Ohio’s geographic location puts BARK closer to more customers, thereby reducing delivery time. Ohio also has a robust innovation network that brings about the talent and culture that disruptive companies like BARK want.

In 2015, the company opened its first CX (customer service/experience) center in Columbus. After committing to 120 jobs in 2015, the company currently has 250 full-time employees in Columbus and will triple its workforce with its latest investment.

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Categories: Technology